It’s January, and summer camp feels like a distant reality. It may be tempting to check out and start to build the enrollment process foundation next month, but the quiet of this season is where strong summers are built. When inboxes are quiet and calendars are open, you have the clarity most camps wish they […]
Build a Strong Foundation for Camp Enrollment Read More »
The Power of Community Camp is more than an activity; it’s a community. When families feel part of something bigger, they’re more likely to return and stay engaged (Circuitree). Camp community building creates a sense of belonging that keeps campers, staff, and parents connected long after the summer ends. Traditions That Bind Songs, ceremonies, and […]
Building a Strong Camp Community Read More »
Why Parents Matter Parents are the decision-makers, logistics managers, and advocates. Parent Engagement with your summer camp is essential to feel connected. Parents who feel informed and valued are more likely to register early, refer friends, and advocate for your camp (UF/IFAS Extension). When parents feel connected, informed, and valued, they’re more likely to register […]
How to Engage Parents to Boost Summer Camp Retention Read More »
The latest evolution of UltraCamp’s camp registration software is almost here. This complete redesign was built with direct input from real camp directors and year-round youth program professionals. Every feature is engineered to save time, reduce friction, and fit the way you work. After listening to camp leaders about what slowed them down and what […]
A New Version of UltraCamp Is Almost Here Read More »
Hiring season forces camp leaders to answer the same question every year: Should you prioritize bringing back experienced staff or recruiting fresh talent? The answer isn’t one or the other. It’s both—in the right balance for your camp’s current needs. Strong teams combine institutional knowledge with new energy. The challenge is knowing which direction to […]
Returning Staff vs. New Recruits: Your Guide to a Balanced Team Read More »
Thanksgiving offers a natural pause, a moment to reflect, express appreciation, and acknowledge the people who make camp possible. Verbalizing or writing messages of gratitude is powerful. A thoughtful email, a thank-you call, or a quick message of appreciation can go a long way with staff, families, and donors. But gratitude can also be quiet […]
Gratitude in Action: Turn Thanks into Better Camp Systems Read More »
As a camp professional, you pour into others every day. Campers, staff, families—they all need you at your best. But how often do you refill your own cup? Leadership grows through intentional learning, and reading (or listening) is still one of the most accessible ways to fuel that growth. This post shares six books that […]
Leadership Books Every Camp Leader Should Devour Read More »
Next summer is shaping up to be a season full of potential for your campers, your programs, and your team. The camp staff recruiting landscape has evolved. Rethink how you connect with the incredible people who bring your camp experience to life. Today’s hiring market is different, yes, but different can be exciting. Camps that […]
Camp Staff Recruiting: Building Your Best Team Yet Read More »
Why Staff Retention Matters for Summer Camps Staff retention at summer camps isn’t just about filling positions year after year; it’s about building a strong, connected team that delivers an exceptional experience for campers. High turnover can disrupt camp culture, increase training costs, and impact the quality of your programming. An experienced summer camp staff […]
Staff Retention and Professional Development at Summer Camp Read More »
Summer Camp is also Career Training Working at summer camp is more than leading games, singing songs, and eating questionable amounts of bug spray (by accident, of course). At camp, you will practice valuable life skills while enriching the lives of campers. The life skills you gain as a camp counselor translate to all types […]
Life Skills You Gain at Summer Camp as a Camp Counselor Read More »
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