Quick Answer: Unforgettable camp activities spark emotion, joy, surprise, pride, or accomplishment, and give campers a story to share. The difference between a forgettable activity and a lifelong memory often comes down to intentional design: knowing your campers, using your space creatively, energizing your staff, and building in “wow” moments. What Makes a Camp Activity […]
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Pre-Arrival and Symptom Screening Apps for Camps, Daycares, and Schools
As many organizations prepare for in-person programs this summer, ensuring a safe environment for students, participants, and staff is crucial. Thankfully, there are several resources and tools to help you prepare for a safe and fun summer.
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AI at Camp: Save 10 Hours a Week & Keep the Human Touch
Let me guess. You work at camp because you love answering emails. It’s your favorite pastime. A hobby even! Oh, it’s not? You got into […]

Summer Camp Marketing: Be a Storyteller, Not a Salesperson
Sharing the moments you already witnessed can become the most effective marketing you’ll ever do. Most camp professionals carry more job titles than anyone could […]

Camp Time Management & Setting Goals
Your to-do list is long. Staff to interview, supplies to purchase, and your CPR certification is out of date. Running a summer camp is a […]

Reducing Camp Leadership Stress
Running a camp involves more than schedules and to-do lists. It involves responsibility for children’s safety, parents’ trust, staff morale, organizational finances, and the emotional […]

Camp Marketing Without a Full-Time Marketer
For most camps, camp marketing is not a dedicated role. It is an added responsibility layered onto already demanding jobs. Directors, office managers, and program […]

Camp Staff Leave: Understanding The Reasons Why
The Cost of Losing Your Best Camp Staff Each summer, when the hiring season arrives, camp directors often face a familiar frustration: Their best camp […]

Measuring Early Enrollment Growth at Camp
If you’ve checked your enrollment growth lately and felt unsure how to feel, you’re not alone. This time can be confusing. Some camps see early […]

Build a Strong Foundation for Camp Enrollment
It’s January, and summer camp feels like a distant reality. It may be tempting to check out and start to build the enrollment process foundation […]

Camper Retention Strategies to Keep Families Coming Back
Camper Retention Strategies: Why Retention Matters For most summer camps, camper retention is the foundation of long-term success. When campers return year after year, enrollment […]


